• June 17 2013: Texty Tees
    It's not hard to tell who is a fan of the recent Surface to Air x Aaron Young collab. Jay-Z sports a text based street art inspired sweatshirt to the latest album announcement. With a casual cool aesthetic, the collection includes the 'LOCALS ONLY' and 'GO BACK TO THE VALLEY' tees that are carried at J+O.

    If you're favourite tees have catchy phrases rather than graphics, check out others by Saturdays Surf NYC, P.A.M. and more!

  • June 17 2013: Short and Sweet
    Show off those party legs (c'mon, it's summer!) with a teeny little mini. Keep it simple with a solid, classic with some denim or get enthusiastic with an exotic jungle themed print, like the Kenzo Rain Orchid flare skirt.

    Showing off some thigh only happens for a couple months a year so make the most of all those squats and leg crunches.

  • June 17 2013: Dream Destination - Waikiki
    Whether you've been to Hawaii or not, it's easy to be caught daydreaming of the luaus, the leis and the luscious landscapes. Get themed this summer regardless of where you end up with a little Polynesian inspiration - from a collared aloha shirt, to sweet board shorts for some big surf.

    Throw a Polo hat into the mix to keep the sun out of the eyes and you're all set for this tropical destination!

  • Spring Summer Sale: 30-50% OFF
    From bejeweled beauties to athletic kicks, our end of season sale is making a splash with footwear aficionados. But it doesn't stop there. The sale extends into summer shorts, dresses, basics, skirts and more.

    And there's no way we're leaving the boys out of the fun! The sale covers all things seasonal including shoes, hats, wallets, and of course full apparel.

    Don't miss out on your favourite runway and ready to wear pieces of the season marked down up to 50% off... it's so good it's almost unreal (except that it's very real!).

 
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